The Jamaica Hotel and Tourist Association holds a highly respected position at all levels of government and is recognized as one of the leading associations of its kind in the Caribbean. Founded on November 1, 1961 the JHTA’s major objective was to give greater prominence to the tourism thereby contributing to the development of the island’s economy. This was particularly critical at the time, as plans were underway for Jamaica gaining its independence. Another significant factor, which gave rise to the formation of the JHTA, was the fact that trade unionism was being introduced to the tourism industry. The creation of an association could therefore act effectively as an umbrella for its members.
In formulating the name for the Association two names were identified, Jamaica Hotel Association as opposed to Jamaica Hotel and Tourist Association. The latter was chosen on the basis that it would encompass all the non-governmental interests, which were relevant to tourism, rather than focusing solely on the needs of the hotels.
To represent the interests of our members, foster their economic and professional growth while contributing to community development and the sustainability of Jamaica’s tourism industry.
To become the most effective trade association in Jamaica providing superior service to the tourism industry.
Aims & Objectives
To promote cooperationamongst hotels and other bodies interested in the tourist industry and afford a means of exchange of information on all matters affecting the hotel and tourist industries of Jamaica.
To promote fair and harmonious labour relationsbetween members and their employees and to assist them in labour disputes.
To establish and enforce a code of ethicsto be followed in all business dealings between hotels in Jamaica, their patrons and other bodies interested in the travel and/or tourist industries.
To represent, foster, develop, encourage and improve the tourist industryand to establish standards and make regulations which the Association may, from time to time, deem conducive to the better operation and expansion of the industry.
To foster both foreign and local goodwill towards the hotel and tourist industries of Jamaica.
To assist in promoting business for its membersand particularly in developing every aspect of the tourist industry.
To undertake such research, experiments, enquiries and work as shall be considered necessary to develop and improve the tourist industry.
To adopt such means, including all types of publicity, promotion and advertisement of making known all aspects of the industryas well as the work of the Association.
To promote legislation calculated to benefit, improve and expand the hotel and tourist industries of Jamaica.
To settle the policy to be followed annually by members of the Association in respect of the recognition of tour operators, or any other suppliers of business to the members of the Association, the payment of commission and allowance of discounts and refund of deposits, as well as setting guidelines for bonus incentives and net rates.
To confer, correspond, deal or enter into any arrangements with any Governments or authorities(supreme, municipal, local or otherwise) or any companies, forms, organizations or persons as may seem conducive to the attainment of the Association’s objectives or any of them.